. what we’re all about
Our company name reflects our fluid and flexible approach to business. We are consultants, advisers and partners to all our clients, working side by side with them to create business solutions in the world of sport and brand licensing. We understand that our clients’ needs will never be the same, from one project to the next, but we have the flexibility to adapt our services to meet the needs of the client.
Since our creation, over 12 years ago, we have worked on a broad range of projects, which have varied significantly – but what is key to them all is the need for expertise, experience and connections in the sport and brand licensing industry.
And whilst we are a company that boasts extensive experience in the licensing industry, we are not a company that is standing still. We recognise that the licensing industry of today bears little resemblance to the one we worked in when we were founded.
We have worked extensively in the world of digital and social media and mobile technology, recognising that the relationship between brands and consumers is more instant and direct than ever before, and the need for speed in activating licences is critical.
We are open-minded and creative, innovative and dynamic. We live and breathe licensing, sports and brands. And we are always available to talk through your ideas with you to help you bring them to a commercial reality. Get in touch.
Tom Howgate, Founder, Fluid Sports Ltd.